Project Scope

Kickstand Comedy approached me to design a poster that outlined the progression of their improv and comedy classes. The goal was to create something clear and informative for new students, while still reflecting the fun energy of Kickstand’s community.

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Client: Kickstand Comedy

My Role: UX Designer

Team: Myself (designer) and one stakeholder

Timeframe: 2 weeks

Methods: Prototyping, copywriting, product design

Tools: Figma, Canva

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My Role

Facilitated early research and synthesis (interview guide, analysis)

Co-developed experience strategy and mapped user journey

Created prototypes in Figma and led usability testing

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Process

My first concept was a “road” or “hiking trail” design that visually represented the student journey through different class levels. The metaphor felt right for a learning environment that’s both structured and exploratory.

I collaborated closely with the Kickstand program coordinator and went through 2–3 rounds of feedback. Each round refined the balance between playfulness and readability.

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Iteration 1: A playful, winding road explored how to represent progression, but the layout made it harder to scan quickly.

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Iteration 2: Simplified the “trail” to emphasize hierarchy and reduce visual clutter.

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Final Design: Achieved a clean, accessible format that still carried the journey metaphor while making prerequisites and course flow immediately clear.

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Discussion

The design was approved and implemented by Kickstand Comedy.

Posters are now visible in classrooms and hallways, giving students a quick reference to their learning journey.

Helped the organization add a consistent, branded visual resource that supports student orientation and engagement.

This project reinforced the importance of iteration and stakeholder feedback in community-focused design. By exploring multiple metaphors and simplifying each step, I delivered a roadmap that aligned with Kickstand's mission to make comedy more accessible to the community. It also showed me how powerful visual metaphors can be for learning, turning a complex course structure into an approachable tool that makes students feel more confident in their path forward.